| Services / Methodologies
/ Types of studies conducted
Customer Database Management /
Customer Satisfaction
MARCOM Omnibus / Syndicated
Studies
O'Hare in Focus / HealthFocus
International
Types
Of Studies Conducted
Some of the studies Irwin Broh & Associates has conducted include:
- Awareness and usage
- Brand loyalty analysis
- Business opportunity studies
- Customer satisfaction
- Customer retention analysis
- Geographic data analysis
- Market and competitive analysis
- New product potential
- New and defecting customer surveys
- Price elasticity
- Product concept research
- Product design evaluation
- Retail customer studies
- Sales forecasting
- Segmentation studies
- Trade studies
- Value analysis
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