Since 1971, Minding your customers' mind.

Irwin Broh Research

Get inside your customer's head
You could use a saber saw. But you're better off talking to Irwin Broh for research. We've been minding your customers' mind since 1971, so we're already inside - no power tools necessary.

Irwin Broh Research is a full-service marketing research firm. Need to know how your customers and prospects perceive you? Why they're choosing one brand over another, this year over last? We study your target audience and get you the insights you need.

We never endorse the use of saber saws, or other less-than-sophisticated research tools. Our time-tested services seem to be more effective anyway.